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What Makes Apple The Most Valuable Tech Company?

Monday, February 25th, 2013 | Author: OWC NewsFeed

How did Apple rise through the ranks to become the world’s most profitable tech company? One Minute MBA breaks it down…

So what do you think? Is it really a case of “build a better mousetrap” or is there something else at play here? Let us know what you think in the comments.

Source

Category: Apple News

What Does It Take To Upgrade a 2012 iMac 21.5″?

Friday, November 30th, 2012 | Author: OWC Chris S.

We know you’ve all been on the edge of your seats, waiting to see what it takes to get inside those new 21.5” iMacs, so we did a fast “just to show you” video, where we install 16GB of OWC memory in the new iMac. Article Continues…

Category: Apple News

It’s new iMac Day!

Friday, November 30th, 2012 | Author: OWC Chris S.

Things are buzzing around the OWC Campus here in Woodstock, Illinois. Apple just released the new 21.5” iMacs this morning and we’re on our way to getting them in, opening them up, and taking a look inside to see what can be upgraded and how easily.

With a new iMac, the obvious thing to do is to compare it to the previous generation. The main thing that stands out is that the new iMac is considerably thinner than the previous generation. The most noticeable side effect to this is the elimination of an internal optical drive on the new iMacs, though this is easily remedied by simply adding an external optical drive if you need one.

A slightly faster i5 processor (2.7GHz, vs 2.5GHz) is in the stock model, as well as twice the stock RAM and official maximum RAM. They also double the stock hard drive to a 1TB drive, and will be offering a Fusion Drive as well, which wasn’t available on the previous models. There also seems to be a SSD port similar to those in the latest MacBook Pros and Mac Book Air, so we’ll be looking into that, too. Graphics has been switched over to an nVidia GeForceGT 640M vs the old AMD Radeon 6750M.

For connectivity, say goodbye to FireWire 800, as Apple has removed that port entirely. However, they added an extra Thunderbolt port, so you can always use an adapter to connect your legacy peripherals. There are still four USB ports, though, and they’re USB 3.0 versus the USB 2.0 in the older models, so you can get a little more speed out of those peripherals that will support it.

Here’s a first look at the new iMac as we picked it up from the store.

Make sure you stick around for the unboxing photos, videos, and more as the day unfolds.

Category: Apple News

OS X 10.6 Snow Leopard Still Available From Apple.

Friday, November 23rd, 2012 | Author: OWC NewsFeed

Mac users who are looking to legitimately upgrade from 10.5.x to 10.6 (and beyond, where applicable), should be happy to know that Snow Leopard is recently available again in the Apple Store.

It’ll cost you $20 for the disk, but then you can then upgrade to later OS versions, which are available only through the Mac App Store, which was introduced with 10.6.8. OS X 10.8 Mountain Lion will be easy to upgrade to, with a simple download-and-install. If you can only run OSX 10.7 Lion, though, you may have a little more difficulty.

Still, it’s nice to see Apple providing at least some sort of upgrade path for cautious-to-upgrade users.

Category: Apple News

“Small” Apple Event Unleashes Big Hardware Updates

Tuesday, October 23rd, 2012 | Author: OWC NewsFeed

Well, another Apple event has come and gone. It started out with CEO Tim Cook recapping the success of the iPhone 5, the iPod Touch and iPod nano and later talking about iBooks. However, we’re going to focus on all the new hardware that got announced today – and there was a lot of it.

The Mac line got a big refresh, with updates to the iMac, Mac mini, and 13” MacBook Pro. 

The mini had the smallest outward changes, with most of its improvement happening internally. All the expected upgrades are there, most notably the addition of USB 3.0. This along with the existing Thunderbolt and FireWire 800 ports, gives the mini multiple high-performance upgrade options and makes the NewerTech miniStack a perfect fit. We will have to verify this once we get one in, but the internal layout appears unchanged (other than the chipsets) so upgrading memory and internal storage on the new Mac mini should also remain relatively unchanged - including adding a second drive via a Data Doubler.

Article Continues…

Category: Apple News