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OWC Introduces DIY Kit to Add SSD to 2011 27″ Apple iMac

Tuesday, April 10th, 2012 | Author: OWC NewsFeed


Other World Computing today introduced the OWC DIY Kit for 2011 27″ iMac models. The kit enables owners to add a high-performance SSD in addition to existing factory hard drive. After performing this installation, which comes fully supported with a step-by-step video, iMac owners will enjoy near instantaneous booting and application launches along with data transfer rates up to 559MB/s. While OWC highly recommends its Mercury SSDs for the Apple iMac, this kit is fully compatible with all 2.5″ Serial ATA SSDs.

OWC DIY Kit for 2011 27″ iMac Includes:

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OWC Wins About.com 2012 Reader’s Choice Award for “Best Mac Peripheral Reseller”

Friday, March 30th, 2012 | Author: OWC NewsFeed

Other World Computing announced today it won the About.com 2012 Readers’ Choice Award for best Mac Peripheral Reseller. OWC received more votes—92% of all votes cast—than the other three finalists, including giant coast-to-coast resellers like Best Buy.

OWC Wins in First Ever “Best Mac Peripherals” Category

About.com’s popular reader-driven awards program began in 2008 and has expanded to highlight the best products, features, and services across a wide variety of topics ranging from technology to hobbies to parenting and more. This year marked the debut of the Best Mac Peripherals category, which was open to both brick-and-mortar and online resellers. After soliciting reader nominations for favorite reseller sites, a panel of About.com experts narrowed the large field to four finalists. Enthusiastic online voting resulted in OWC winning the title of Best Mac Peripheral Reseller, with a final vote tally of an impressive 92% of all votes cast.

“It’s very humbling to be recognized by Apple enthusiasts around the world as the Best Mac Peripheral Reseller,” said Larry O’Connor, Founder and CEO, Other World Computing. “We re-dedicate ourselves every day to earning our customers’ trust by exceeding their expectations. That commitment is what we call the ‘OWC Difference’. On behalf of the entire OWC Team, thank you to all that voted for us.”

To view the Best Mac Peripheral Reseller award and all award winners, please visit About.com

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Category: OWC Difference, Press Releases

OWC Lowers Prices, Adds Higher Performance Drive And Storage Capacity Options To Turnkey Upgrade Service For 2010-2011 Apple iMacs

Friday, March 2nd, 2012 | Author: OWC NewsFeed

Other World Computing announced today it has lowered prices and added new drive performance and capacity options to its OWC Turnkey Upgrade Installation Program for the 2010 27″ Apple iMac and 2011 21.5″ or 27″ iMac models. Starting from less than half the cost of factory SSD options, iMac owners can have OWC professionally install up to three award-winning OWC Mercury Solid State Drives up to 480GB each and with data rates over 2x faster than factory SSD options. Program options also include a larger capacity hard drive up to 4.0TB and certified Memory Upgrades up to 32GB. 27″ iMac owners also have the option of OWC installing the industry’s only eSATA interface and experience data transfer rates up to 600MB/s. OWC’s installation service program offers multiple configuration options starting at $169 with a 48 business hours or less installation turnaround. Article Continues…

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OWC Announces Firmware Update For Industry-Leading Mercury Solid State Drive (SSD) Line

Thursday, February 23rd, 2012 | Author: OWC NewsFeed

Other World Computing announced today it has released a new firmware version—MP5.0.1—to deliver optimum performance and stability from its industry-leading, SandForce Driven Mercury Solid State Drive line when installed in the latest Macs and PCs. The GUI driven, Mac experience friendly and bootable updater for Solid State Drives is freely available from OWC for use exclusively with OWC Mercury Extreme Pro, Mercury Electra, and Mercury Aura Pro SSD models.

The Only Mac Friendly Update Experience

OWC’s proprietary firmware updater, now available with support for all of Apple’s latest Mac models, as well as nearly all prior machines, eliminates the need for a PC, ownership of Windows or other operating system, or the creation of a specially designated drive partition that many SSD updaters have required. Mac users only need to download the updater from OWC’s site, obtain and burn a DVD, and then boot from that DVD to launch an easy to use, point and click GUI for installing the latest firmware revision to their OWC Mercury SSD. OWC’s Mac-friendly firmware updater continues OWC’s unmatched firmware update support for Mac users of SandForce-based SSDs. OWC also provides update support for PCs running the Windows or Linux OS.

“We recognized SSDs would be an ever-evolving product, so we made it our priority to ensure users of OWC Mercury brand SSDs would immediately be able to utilize the benefit from any hardware and/or firmware updates,” said Larry O’Connor, Founder and CEO, Other World Computing. “As such, this latest firmware update is quick, easy and performed with no guesswork or doubt via the only point and click Mac-friendly updater; as well as standard upgrade packages for Windows and Linux Operating System users.”

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OWC Mercury Elite Pro Data Storage/Backup Solution Line Now Offers Up to 8.0TB Capacity

Tuesday, February 21st, 2012 | Author: OWC NewsFeed

Other World Computing announced today it has expanded the storage capacity of its high-performance OWC Mercury Elite Pro single bay  and dual bay  desktop storage solution line to 8.0TB. By utilizing the industry’s only 3.5″ 4.0TB SATA 6Gb/s hard drive, OWC’s Mercury Elite Pro storage solutions deliver 33 percent more storage/back-up capacity per drive over current 3.0TB hard drives With up to a “Quad Interface” of FireWire 800, FireWire 400, USB 2.0, and eSATA connections, the Mercury Elite Pro line offers Plug and Play data transfer speeds up to 300MB/s with Mac and PC computers.

Performance-Certified Models for All Backup and Storage Needs
The OWC Mercury Elite Pro line of 4.0TB hard drive-based storage solutions are available in three configurations to meet any common to professional A/V production backup and storage need:

  • 4.0TB Mercury Elite Pro with “Combo Interface” (FireWire 400 and USB 2.0) $429.99
  • 4.0TB Mercury Elite Pro with “Quad Interface” (FireWire 800, FireWire 400, USB 2.0, eSATA) $469.99
  • 8.0TB Mercury Elite Pro Dual RAID 0 (4.0TB x 2) with “Quad Interface” (FireWire 800, FireWire 400, USB 2.0, eSATA) $869.99

    • The Mercury Elite Pro Dual RAID is also available in RAID 1, RAID 0+1, and RAID-ready dual eSATA models up to 6.0TB. All Mercury Elite Pro models include a disk utility software bundle retail valued at more than $100 and all interface connection cables.

    Highest Capacity, Lowest Environmental Impact
    The new 4.0TB hard drive built into OWC Mercury Elite storage solutions employs a halogen-free design and power-efficient operation — up to a 28 percent idle power savings — to complement OWC’s well-regarded environmental practices. The drive also uses Advanced Format, which increases the sector size from 512 bytes to 4096 (4K) bytes, thereby increasing capacities and improving error correction capabilities.

    Backed by the Best Support in the Industry
    The best warranty is one a consumer should never have to use, but should the need occur, OWC is proud to provide a superior level of support and warranty coverage. All OWC Mercury Elite Pro storage solutions come fully backed by free lifetime US-based 24/7 technical support and a three-year warranty which includes a 48-hour repair turnaround time with up to one year of complimentary Level 1 data recovery.

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    OWC Mercury Elite Pro Qx2 Hardware RAID Data Storage/Backup Solution Now Offers Up to 16.0TB Capacity

    Thursday, February 16th, 2012 | Author: OWC NewsFeed

     

    Other World Computing announced today it has expanded the storage capacity of its high-performance OWC Mercury Elite Pro Qx2 desktop hardware RAID storage line to 16.0TB by utilizing four of the industry’s only 3.5″ 4.0TB SATA 6Gb/s hard drive in the Qx2’s four hot swappable drive bays.

    In addition to offering massive storage/backup capacity in a desktop sized footprint, the Mercury Elite Pro Qx2 features a “Quad Interface” of FireWire 800, FireWire 400, USB 2.0, and eSATA ports and four selectable Hardware RAID settings – 0, 1, 5, 10 – for high speed, highly reliable Plug and Play use with Macs and PCs.

    Five Prosumer Models Available

    The Mercury Elite Pro Qx2 is available in four Enterprise Class options up to 12.0TB and a 0GB kit (no drives included) option. All Qx2 models include a disk utility software bundle retail valued at more than $100, all interface connection cables, and a three-year warranty. Article Continues…

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    Newer Technology Lowers MSRP By 25% For Wildly Successful Power2U AC/USB In-Wall Charging Solution

    Thursday, February 2nd, 2012 | Author: OWC NewsFeed

    Newer Technology, Inc. announced today it has lowered the Manufacturer’s Suggested Retail Price by 25% for its Power2U  AC/USB Wall Outlet. Now priced at $29.95 MSRP with street pricing as low as $22.99, the Power2U is the only home-safe, UL Listed in-wall charging solution available to enhance living and working spaces by eliminating the clutter created by multiple cables and unsightly bulky power adapters.

    Complements Any Decor

    Ideal for homes with users of multiple USB chargeable devices, the Power2U blends seamlessly into any residential wall as a standard power outlet. By incorporating two traditional three-prong AC wall sockets in addition to two USB 3.0/2.0/1.1 ports, the Power2U is a basic ‘DIY’ install on any 15Amp circuit with a 16-cubic-inch electrical box. A “straightforward” rated “how to” video showing how the Power2U can be installed in as little as 20 minutes is available. Article Continues…

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    Come See us at Macworld!

    Wednesday, January 25th, 2012 | Author: OWC Chris S.

    After announcing all our great new products to the industry at CES, we’re now bringing them to the people! We’ll be at Macworld | iWorld  Expo in San Francisco (January 26-28, at the Moscone Center) at Booth #513. If you’re attending the show, you can get a first-hand peek at new releases like:

    So come on out and say hello; we can’t wait to see you.

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