Product Spotlight

Get New Performance For the New School Year from Your MacBook

People change a lot through four years of high school, or through four (or five or six…) years of college. Interests change. Majors change. It’s a natural part of the growth process. And with all this change going on in our lives while we’re at school, why would we expect that our computing needs wouldn’t…
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Prepping for School? Go Back with a ‘New’ Mac

Going back to school is expensive… especially for parents. New books, clothes, mini fridges, 8’x2’ boards that college students need for some reason. And that’s before you even get to the things that students really want: new gadgets. Macs,...

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New Apple Ad Shows Our ‘Love’ for MacBook Air

Apple’s latest TV ad illustrates our personal attachment to our Macs with … well, different personal attachments. The new ad focuses on the MacBook Air, showing a variety of stickers attached by users around the glowing Apple logo on the machine’s...

merc-electra-pro-6g_gall1 Don’t Wait. Upgrade to an OWC...
There’s nothing quite like using a Solid State Drive for the first time: blazing speeds, incredible data reliability, no moving parts so it stays cool and runs quietly. But...

nwt_snap_on_mba_red_gall1 Protect Your Laptop in a Snap...
There you are in the security line at the airport… we have all been there. That winding snake of people that leads up to the scanners and x-ray machines....

ddmmkit Get the Mac mini Upgrade You...
Another WWDC came and went last month, but with the focus completely on software, there were no new hardware releases to be found. A couple of weeks later, Apple...

What a Difference a NuGuard KX...
It used to be that in order to really protect an iPhone or iPad, you had to encase it with a thick and bulky case. Many of these bulky...

NTColored_LC Add a Splash of Color to...
We’ve all been there. That World Cup match you were streaming had just a few too many minutes of stoppage time, or you scrolled down your Twitter feed just...

ThunderBay_MW Shifting the Pro Paradigm: Alternative Pro...
For many pros, ourselves included, the silver tower Mac Pro was the gold standard when it came to demanding workflow, featuring fast processors, memory expansion options, a solid stock...

imac_21_2014_main Teardown of Lower-Cost 2014 iMac Reveals...
As we reported earlier today, Apple has released a new $1,099 iMac model with new specs including a 1.4GHz Dual-Core i5 processor (vs. a 2.7GHz i5 Quad-Core processor in the...