Many of you have come to know OWC and myself over the past 21 years via the Tips n’ Deals newsletter as well as various forums and events we are active in. As these modes of communication are continued, we felt a quick conversation exploring OWC today would be of interest to you.
Did You Know?
Our OWC Tips n’ Deals newsletter is available for everyone. This free newsletter, sent about once a month, provides performance tips and tricks, the latest Apple news with perspective, and offers just for subscribers. It’s free for the ‘taking’ and can be started/stopped at any time. Just visit our online resource page for more information, past editions, and to subscribe today.
OWC is pushing the limits of going green
For over twenty years, our focus has been on getting the most from existing resources. Such a philosophy resonates in our own product lines, which help you expand the capabilities, increase performance, and maintain the usability of gear you already own and extend its useful life. The same OWC headquarters location that designs, distributes, and even manufactures these products is also ‘green’ itself with compliance to LEED Platinum specifications. The latest news, which you are among the first to know, is that our facility will soon be 100% Wind Powered! Our on-site Wind Turbine will generate enough power for our operation as well as a surplus further reducing the draw on non-renewable energy sources. Learn more about OWC’s Green Evolution online.
OWC offers free installation videos with new videos posted weekly
With the typical service center charging upwards of $80 for an easy memory install, you can’t afford not to utilize this free resource. Many popular upgrades such as hard drive, memory, and optical drive installations are ‘demystified’ and can be performed in the comfort of your own home in as little as 15 minutes following the step by step video guide instructions.
The Mac (or PC) you have now could be better and do more than new
The easiest way to boost performance of a system is to add more memory. Typical factory configurations provide a minimum amount. When you have more memory for your applications, the system doesn’t slow down as much or as often (spinning beach balls). Having more memory easily trumps having a faster processor and usually for a fraction of the cost too.
If you’re running out of room on your hard drive, it’s easy to plug and play additional storage via USB2 or FireWire. Also, it’s a good consideration to look at your internal hard drive too. Not only can you significantly increase the storage capacity inside your Mac, but the much higher performance of today’s hard drives can give your system a bonus speed bump in addition to that needed drive space.
When it comes to reading & writing CDs, DVDs, and even Blu-ray discs – being able to handle different available formats or do so with greater speed usually doesn’t require a new computer, but rather can be accomplished via an internal or external SuperDrive solution.
Watch and Record TV, Import Video – Add additional Displays with ease too. We cover it all in our Video section.
If you’re serious about music and audio on your Mac, our staff expert Rick Van Dyne is here to provide exceptional advice and manages our music/audio product line to ‘rock your world’. Also listen to what Grammy award-winning musician Chris Vrenna has to say about OWC’s products.
As always, on behalf of the OWC team, thank you for choosing us as your trusted upgrade and accessories solution provider. I hope you’ve found the above highlights informative and should it spark any questions, we stand ready to serve you via email, Live Chat, and even toll-free 800-275-4576. To see current offers, read the latest Apple news, and follow staff insights on our blog, this is the ‘spot’.
One of the little things often overlooked by many external drive manufacturers is the drive’s Desktop icon. In many cases, all you get is OS X’s “generic” orange external drive icon. That’s fine, I suppose, if you’re only using one drive, but what if you have a bunch of external drives, like I do? That’s a lot of orange!
Don’t tell some of the designers around here, but I really hate 
Late last year, we discussed 
While we at OWC always work to bring our customers great products with great support, we’re not “all work and no play.” If you were at the movie theater in Crystal Lake, IL (the next town over from our Woodstock facility) last night, you would have come across a large contingent of the OWC Family on an outing to see the new Star Trek movie.
