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Apple Hits 5 Percent of Computer Market

Monday, November 21st, 2011 | Author: OWC NewsFeed

Those of you who follow these sorts of things will be happy to know that, after hovering around the 2-3 percent mark for about 15 years, Apple now has 5 percent share of the world computer market, according to analyst Charlie Wolf of Needham & Co.

Most of that growth has been due to a recent jump in enterprise sales as well as explosive growth in Asia. During the September quarter, Mac shipments grew 24.6 percent while the rest of the market only grew about 5.3 percent, making it the 22nd consecutive quarter where Apple’s growth outpaced the computer market as a whole.

Much of this has been due to its growth in the business market, where it saw a 43.8 percent increase over the 4.8 percent the rest of the market saw. The home market had similar (if less dramatic) numbers, showing a 25.6 percent increase to the the total growth of four percent. In fact, the only place where it seemed to fall short of the industry as a whole was in its traditional stronghold of the “education” sector, where Apple’s 2.9 percent growth is considerably lower than the 16.9 percent for the market in general.

Both the business and home user gains seem to be due to the iPad and iPhone. While the iPad, with its simpler interface, seems to be eating into Mac sales  (as well as other computers) in the education market, iDevice “halo effect” in businesses and homes has users buying the computer these devices were originally designed to work with.

Can Apple keep up this monumental growth streak? We’ll see.

 

Category: Apple News

NewerTech Announces NuPad Base Non-Slip Rubber Foot For 2010 Mac mini

Monday, May 2nd, 2011 | Author: OWC NewsFeed

Newer Technology, Inc. announced today that it has expanded its line of accessories for the Apple Mac mini with the introduction of the NewerTech NuPad Base for the 2010 Mac mini. The NuPad Base provides a flat, formfitting, non-skid rubber foot that eliminates the sliding and skidding that can occur from day to day use and access of a 2010 Mac mini.

Provides Stable Mac mini Access On Any Surface

Precision cut to match the shape of the Mac mini’s underside access door, the NewerTech NuPad Base is easily applied via adhesive backing and solves the problem of the 2010 Mac mini sliding out of position on smooth surfaces such as desktops and entertainment center shelving. With the NuPad Base installed, everyday actions such as inserting a DVD no longer result in having to readjust the mini’s orientation, while access to the mini’s access door remains unhindered. Article Continues…

Category: Press Releases