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Other World Computing Voted About.com 2013 Readers’ Choice for ‘Best Mac Peripheral Reseller’

Wednesday, March 27th, 2013 | Author:

We’re quite flattered to have been honored with the About.com 2013 Readers’ Choice Award for “Best Mac Peripheral Reseller” for the second consecutive year. OWC received overwhelming support with 95% of all votes cast among finalists including national online-retailer Newegg and Vermont-based Small Dog Electronics. If you were among the voters, thank you for trust and confidence in us!

OWC Repeats for ‘Best Mac Peripherals’ Category

About.com’s popular reader-driven awards program began in 2008 and has expanded to highlight the best products, features, and services across a wide variety of topics ranging from technology to hobbies to parenting and more. This year was the second edition of the awards to feature the Best Mac Peripherals category, which was open to both brick-and-mortar and online resellers. Enthusiastic online voting resulted in OWC being honored with the title of Best Mac Peripheral Reseller.

The Why Behind the Voting

Perhaps we’ve been selected as the Readers Choice honoree twice now because the Mac community appreciates the fact that we aren’t just about creating ‘insanely great’ products. We pride ourselves on providing the most comprehensive support in the industry.  That support comes in many ways…some very apparent like our free ‘how-to’ install videos, 24/7 live chat, and easy to use on-line guides that make finding and choosing upgrades hassle-free. Other support efforts are behind the scenes to some degree..but again done to go the extra mile to ensure customer satisfaction with both the product and ordering experience. Little things like making sure complete specifications and compatibilities are clearly listed on the site and packaging so the correct product is purchased. And bigger aspects like shipping hard drives in a patent-pending anti-shock packaging design. That packaging design alone enables us to offer a 90 day hard drive direct replacement program. If an internal drive purchased from us fails within 90 days of purchase, you don’t have the complexities of contacting a drive manufacturer directly in order to receive a refurbished replacement. We directly replace with a brand new drive.

I’d be remiss if I didn’t end with mentioning the ingredient that’s perhaps at the heart of the OWC Difference. There’s always someone here ready to talk to you and show you that we care. From our Founder and CEO, OWC Larry, who often can be found answering blog post comments; to that friendly voice you hear on the phone or can feel in an email. We all exist to serve you in the manner we ourselves would like to be treated.

Category: Industry News

OWC Radio #63 – The Post-CES Show

Wednesday, January 18th, 2012 | Author: , , and

We’re home from the 2012 International Consumer Electronics Show and while some might be a little worse for wear, it was a great show. Join us as we discuss what we introduced, what we saw, and what we think this year in electronics is going to bring.

OWC Radio is a monthly, forum-based podcast focused on the events and happenings in the Mac community. This week’s hosts are: OWC Grant, OWC Chris S., and OWC Mike H.

Article Continues…

Category: OWC Radio

When a free lunch isn’t good to eat.

Monday, August 2nd, 2010 | Author:

While the excitement over the 2010 iMacs is certainly something to feast on, sometimes we need to cleanse our palettes with news from other areas of the Apple ecosystem.

You remember that iPhone 4 antenna hullabaloo a few weeks back? Well, it seems that a certain big box electronics retailer is offering a free “invisible” antenna cover for its customers to resolve this attenuation problem. At first glance, this seems incredibly nice of them, but as OWC Patrick discovered, it’s not as great as it would seem.

Apparently, in order to get this antenna cover to attach, the technician wound up spraying the back and front of OWC Patrick’s iPhone 4 with water! Though necessary to attach the cover, depending on the amount of water used, this could affect the little water detection stickers that cell companies use to determine whether or not your phone has been submerged, thus voiding your warranty.

So while it’s a free fix now, there is the potential for problems down the line, if you ever need warranty work done.

On top of that, the claim of this actually fixing the antenna problem is somewhat dubious. In-house tests indicate that this solution does not seem to resolve the issue. How come? The reason becomes obvious once you take a look at the covers themselves in the gallery below. You will see that there’s a gap along the edges that still allow your hand to make contact across the antennas, causing the drop in signal.

For those of you who don’t feel like spritzing your new iPhone for little to no benefit, you may want to check out the NewerTech NuGuard Silicone Cases for iPhone 4. These cases simply slide over your iPhone, and not only resolve the “grip of death” issue by completely covering the antennas, but they’ll also help protect your iPhone 4 from getting splashed with water, rather than require it.

Photos of the iPhone “fix.”

AT&T Store 1, Apple Store 0, Plus iPhone 4 Unboxing Photos

Tuesday, June 29th, 2010 | Author:

My day started at 3:50 a.m. That’s when I got up before dawn to go stand in line at the local AT&T store for the new iPhone 4. It’s the second time I got up at 4 a.m. over the last week. The last time was the Apple Store’s “successful failure” of the iPhone 4 launch last Thursday. “Successful” as they sold all their iPhones… “failure” because the Apple Store doesn’t know how to push through any magnitude of customers. Apple should take notes from AT&T on this one, with AT&T being a properly set up and efficient shopping experience. All while not rushing you out the door.

At the Apple Store (which I won’t mention exact location other than to say NW IL), I was number 200 in the walk-in line. It was a line that didn’t move but 20 feet in an hour. We were all told there was enough iPhones, just that the line would last through the afternoon. Despite arriving at 5 a.m., I called it quits at 10:15 a.m. as the line just was moving slower than a queue line for a major attraction at a theme park.

It was quite a different experience at the AT&T store in Algonquin, IL this morning. I got there at 4:15 a.m. and was twelfth in line out of 60+ others that would arrive by the time the store opened at 7:00 a.m. Like the Apple Store experience, I quickly made “line buddies” and we talked for the remainder of our wait until the store opened. Once opened, the store’s staff quickly took the first 10 customers, and within 10 minutes, I was in as well. Eight minutes later, I headed home with my iPhone 4. AT&T had multiple counters setup with the line moving steadily, and thus they get a big win in my book for doing it right.

You can’t beat the people in line for being honest with their iPhone 4 launch week experience. I was the only one who attempted to get an iPhone at an Apple Store, but almost all said the local Best Buy had been downright rude to people inquiring about iPhone 4 with a snarky “good luck finding one” reply. Duh…you sell accessories for the iPhone…it’s only logical that you should expect availability questions on the actual device that uses them! Even those that called Radio Shack stores to inquire on availability received some hostile treatment…likely from stores that got hundreds of calls for the meager two-10 units they were allocated from Apple. But regardless of conditions, rude behavior is just not how you treat a potential customer. It’s not how we do things here at OWC…even if you don’t buy from us today, we want you to remember the friendly service you received so that you might consider us again in the future. For OWC it’s not about going “above and beyond’, it’s just doing it the right way to begin with. For sure, I will never go back to that Apple Store for a new product launch or even ask Best Buy if they’ll have any units allocated to them.

Granted, I’ll give it to Jobs and Co. that AT&T wasn’t deluged with 500+ people like the Apple Stores were on launch day, but the AT&T line at least moved on a consistent basis. Judging from the speed of things, AT&T looked like they could handle 60-80 customers an hour which is very respectable and an “express lane” compared with Apple’s meager shopping experience. While AT&T doesn’t get props often in relation to their iPhone partnership, they deserve it on this one!

Now on to the iPhone 4 unboxing photos:

OWC iPhone 4 unboxing pic 1

OWC iPhone 4 unboxing pic 1

OWC iPhone 4 unboxing pic 2

OWC iPhone 4 unboxing pic 2

OWC iPhone 4 unboxing pic 3

OWC iPhone 4 unboxing pic 3