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OWC YouTube Channel Reaches 1 Million Views

Wednesday, February 23rd, 2011 | Author: OWC Chris S.

The OWC YouTube channel, where you can find all our instructional videos, SSD shootouts, promotional pieces and other bits of video goodness, topped over one million views late Monday. Of course, that number doesn’t include views from our Tech Center or from iTunes. If you take those two into account as well, we’re probably already closing in on the two million mark.

Our Instructional Series shows you, step-by-step, how to install the most popular upgrades in most modern Macs. Also popular are our SSD shootouts where we show how much an OWC SSD can improve your computer’s performance. They’re just one way we try to make upgrading with OWC the best experience possible.

We’re not resting on our laurels, though. We’ve got more great content in the pipeline, including:

  • in-depth looks at some of our products
  • more shootouts showing performance gains from upgrading
  • more of our highly-acclaimed Instructional Series of videos
  • various other fun little tidbits from the OWC Video Staff

To get the latest, join the over 1000 subscribers to our YouTube channel and keep an eye here on the OWC Blog!

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Category: Installation Videos
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New OWC Videos Help Double Your Data!

Thursday, December 2nd, 2010 | Author: OWC Chris S.

Between the relative silence regarding new releases and yesterday’s announcement about our victory in the “Meet Me at CES 2011” video contest, you might think we’ve begun to steer away from our Instructional Series of videos.

Quite the contrary.

Now that we’ve got those “distractions” behind us we’re plowing through the backlog of videos we’ve shot and have yet to post.

As a result, we’ve got two videos for you this week, showing you how to add a second hard drive  in a Late 2008 MacBook or a Mid-2009 13” MacBook Pro with the OWC Data Doubler.

As always, you can find them both in our Tech Center and on our YouTube Channel.

Keep an eye here for new releases as they come.

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Category: Installation Videos
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More Installation Videos Popping Up.

Monday, October 11th, 2010 | Author: OWC Chris S.

It’s sure been a while since we talked about our OWC Instructional Series of videos. That doesn’t mean we’re not still cranking them out, though. In fact, we just put a couple more up today.

Now, with the help of our highly-acclaimed series of videos, you can:

  • Upgrade/replace memory in a:
    • 13″ MacBook Pro (Mid 2010)
    • iMac (Mid 2010)
    • Mac Pro (Mid 2010)
  • Use a Data Doubler to add a second hard drive to a:
    • 17″ MacBook Pro (Mid 2009)
    • 17″ MacBook Pro (Mid 2010)
    • 15″ MacBook Pro (Mid 2009)
    • 13″ MacBook Pro (Mid 2010)
  • “Build Your Own”:
    • Mercury Pro Optical Drive
    • NewerTech Guardian MAXimus
  • Learn about our two new Turnkey Programs

It’s a lot of great new info! If you haven’t seen them yet, be sure to drop by our Tech Center or our YouTube Channel!

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Category: Installation Videos
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New Installation Videos: PowerBook G4 15” & 17”

Thursday, February 11th, 2010 | Author: OWC Chris S.

Installation junkies rejoice! We’ve got some more instructional videos for you. This time around we’re covering the two machines we’ve received the most requests for: the 17” PowerBook G4 and the 15” PowerBook G4 (Aluminum).

For each ‘Book, we show you how to upgrade or replace the Memory, Hard Drive and Optical Drive. That’s six total videos’ worth of instruction.

As always, you can find these videos (and many others) in our Tech Center and on our YouTube Channel. As part of our commitment to making upgrading your Mac even easier, you can also find an expanding selection of these videos in the iTunes Store, making it simple to play back on your iPod or iPhone.

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Category: Installation Videos
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We’ve Gone Bananas With A Bunch of Instructional Videos!

Monday, January 11th, 2010 | Author: OWC Chris S.

juggleWhat with all the holiday hijinks, preparations for Macworld, and all the other stuff we’ve been reporting about lately, our highly-acclaimed Instructional Series of videos seems to have taken a back seat, with nary a mention since mid-December.

Well, that’s a little too long for our liking. To make it up to you all, we’re dropping a big bunch of videos for you to sift through.

So what’s included in this group? Well, to start out, we show you how to perform a myriad of upgrades for your pre-2008 Mac Pro, including adding memory, adding a hard drive, adding eSATA capability and adding a second optical drive.

Next, we show you how easy it is to drop a hard drive into the new OWC Mercury Elite-AL Pro mini Enclosure.

Rounding it all off are a couple of tutorials to help you get the most out of the pen you use with your Axiotron Modbook.

As always, you can find these new videos (and all our other instructional videos) both in our Tech Center and on our YouTube Channel.

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Category: Installation Videos
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New Installation Video: Make your Mac mini Server a storage giant.

Thursday, December 17th, 2009 | Author: OWC Chris S.

giant-miniHey installation video junkies! What with all the Holiday Specials, nifty new products, and stories of OWC and NewerTech products “in the wild,” one might think we’ve forgotten about you, the avid upgrader who wants to get the most out of their Macs and relies on us to show you how to do it.

Well, it’s not just fantasy, the long wait is over – we’ve got a new video for you. This time around, we’ll show you how to upgrade the hard drives in the Mac mini Server.

In case you didn’t know, the mini Server comes with two 500GB, 5400rpm hard drives installed. That’s it. No options for anything bigger from Apple. So, by design, if you need to add more storage, you’d normally have to do it by connecting external drives.

While the NewerTech miniStack (or for that matter, any OWC or NT external storage solution) is great for this sort of thing, it does nothing to speed up those internal drives. That’s the unfortunate limitation of USB and FireWire – they just can’t compare to the speeds of a SATA connection.

With this latest video, however, that all changes. We show you how to swap out the drives inside and replace them with larger, faster or even solid state drives. No matter what you’re putting in, the instructions are all the same.

So get your NewerTech 11-piece Tool Kit and your thin putty knife out, then head on over to our Tech Center or our YouTube Channel to check out how to perform the upgrade.

Of course, if the thought of disassembling your Mac mini Server into its component parts causes you to feel weak in the knees and see spots before your eyes, we also offer an installation service, so you can enjoy the benefit of an upgraded mini Server without the muss and fuss of having to disassemble your Mac mini on your kitchen table.

No matter what upgrade route you choose, though, OWC is there to help you get the most out of your Mac mini Server!

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Category: Installation Videos
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New Video!!! New Video!!!

Friday, September 18th, 2009 | Author: OWC Chris S.

ministackWe’ve got a new Installation Video this week. This time around, we show you how to install a hard drive in the Newer Technology miniStack.

We all love the miniStack. Its small form factor, support for large SATA hard drives, built-in USB and FireWire powered hubs and all the most popular connections make it an affordable, easy-to-integrate storage solution. I should know; I have a pair of them at home connected to my AirPort Extreme as AirDisks.

Of course, not everybody needs a whole new storage solution; sometimes you just need to drop an existing 3.5” hard drive into a new enclosure.

Fortunately, you can still get all the features of the miniStack while using your own drive. All you need is a miniStack 0GB kit, your own SATA hard drive and this new video, and you’ll be up and running in no time.

Check out the new video, either in our Tech Center or at our YouTube Channel and see how easy it actually is to install, and stay tuned… we’ve got a fun new video in the works that we think you’ll enjoy; we know we’re enjoying putting it together.

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Category: Installation Videos, Product Spotlight
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This week’s Installation Video – OWC Mercury Elite Pro Classic

Friday, July 31st, 2009 | Author: OWC Chris S.

Another week has gone by, which means we’ve got another installation video for you.

This week’s “cinematic experience” guide details installing a SATA hard drive into the OWC Mercury Elite Pro Classic enclosure. This single-drive enclosure has a traditional assembly procedure in the form of screws, but also has an “align and slide” procedure which once you see it done, makes perfect sense.

It should be noted that while the enclosure shown in the video is for SATA drives, the only real difference, installation-wise, between the SATA model shown in the video and the older, IDE/ATA enclosures, is the internal connector type.

If you have an existing Mercury Elite Pro Classic solution that you’d like to put a larger hard drive in or you wish to DIY with a new “Add Your Own Drive” Kit, you can find the video in our Tech Center as well as on our YouTube Channel.

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Category: Installation Videos
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