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OWC Highlights Depth and Breadth of Highly Rated Mercury SSD Line at CES

Sunday, January 8th, 2012 | Author: OWC NewsFeed

Committed to leading the personal, SMB, and Enterprise Solid State Drive (SSD) industry, Other World Computing announced today that it will highlight its broad line of award-winning SSDs in its booth #5231 in the LVCC North Hall during the Consumer Electronics Show (CES) this week. The line includes a new consumer/prosumer notebook SSD and a new SMB/Enterprise SSD announced in separate CES press releases. With SSDs for nearly every Mac and PC produced during the past decade, OWC is the most comprehensive US manufacturer of industry leading SandForce processor-based SSDs available today.

SSD Popularity Soaring

iSuppli expects 2011 SSD revenue to hit $4.4 billion—up 91 percent from $2.3 billion in 2010. By 2014, iSuppli expects SSD revenue to reach $7 billion. 2011 SSD shipments are projected to reach approximately 15 million units, compared to 6.9 million in 2010.

Key reasons for the growing popularity of SSDs include speed—they’re faster than any hard drive; there are no moving parts to fail and they offer a more reliable computing experience than hard disk drives (HDDs). OWC has taken these benefits a step further by enhancing its Customer Value Proposition. Article Continues…

Category: Press Releases

New OWC Mercury Aura Pro Express 6G 480GB SSD Offers Up To 3x Faster Performance And 8x More Storage Capacity For Apple MacBook Air

Saturday, January 7th, 2012 | Author: OWC NewsFeed

Other World Computing announced today its OWC Mercury Aura Pro Express 6G SSD is now available in a 480GB model size for the latest Apple MacBook Air 11.1″ and 13.3″ models which incorporate 6G (6Gb/s) data rate capabilities. The new Mercury Aura Pro Express 480GB model combines award-winning SandForce technologies and Tier 1/Grade A Toggle Synchronous NAND to deliver data rates up to 3x faster than factory 3G (3Gb/s) options and up to 8x the storage capacity of the factory’s base 64GB SSD model. The new, built-in-the-USA Mercury Aura Pro Express SSD and other OWC Mercury SSDs will be shown in Other World Computing’s booth #5231, LVCC North Hall, at the Consumer Electronics Show (CES), which begins Tuesday in Las Vegas, Nevada.

Only Performance Upgrade Available for MacBook Air

Joining two previously released Mercury Aura Pro Express 6G capacity models—120GB and 240GB—the new 6Gb/s SATA Revision 3.0 480GB model continues OWC’s position as the only alternative to factory SSD options for the MacBook Air models. 3G speed Mercury SSDs from OWC are also available in capacities up to 480GB. OWC offers an easy online guide to assist consumers in selecting the correct Mercury Aura Pro Express SSD for any of Apple’s MacBook Air models from 2008 to current. Article Continues…

OWC Announces Mercury Aura Envoy as Industry’s First Bus-Powered Enclosure for Using Apple MacBook Air SSD as a Portable External Drive

Saturday, January 7th, 2012 | Author: OWC NewsFeed

Other World Computing announced today the Mercury Aura Envoy, the industry’s first bus-powered enclosure for utilizing the factory Flash SSD from any 2010 or 2011 Apple MacBook Air model as an external drive when upgrading to the higher-capacity and higher-performance of an OWC Mercury Aura Pro Express SSD. Complementing a MacBook Air both visually and digitally, the new Mercury Aura Envoy will be shown in Other World Computing’s booth #5231, LVCC North Hall, at the Consumer Electronics Show (CES), which begins Tuesday in Las Vegas, Nevada.

Lighter than Air, Take it Anywhere

The Mercury Aura Envoy’s sleek size (5.9in L x 1.79in W x tapered .279in to .466in H) makes it an ideal portable storage and/or backup solution that slips easily into a laptop bag or coat pocket. Made from brushed aluminum and offering bus-powered (no AC adapter needed) convenience, its 1.5-ounce (no drive installed) housing is nearly light as air. The Mercury Aura Envoy isn’t a lightweight in the performance department however; its USB 3.0 interface offers up to 500MB/s data rates for high performance, on-the-go backup and file storage as well as grab-and-go enjoyment of music, movies or videos. Article Continues…

New OWC Mercury Enterprise Pro 6G SSD Offers Highest Storage Performance and Reliability for Mission Critical 24/7 Server, SMB, and Production Studio Use

Friday, January 6th, 2012 | Author: OWC NewsFeed

Other World Computing announced today its new OWC Mercury Enterprise Pro 6G Solid State Drive. Certified for mission-critical deployments that demand the highest performance and data reliability, the drive delivers data rates of more than 500MB/s, up to 100x greater data protection, and up to 90 percent lower Total Cost of Ownership (TCO) compared to the highest-rated enterprise-class hard disk drives (HDDs). For added protection, OWC’s new Enterprise SSD completes data writes during unexpected power outages and is backed by the SSD industry’s longest warranty—seven years. The OWC Mercury Enterprise Pro 6G will be available by the end of Q1 2012 in 50, 100, 200, and 400GB capacities with pricing from $629.00. OWC will highlight the Mercury Enterprise Pro 6G along with its broad line of award-winning SSDs in its booth #5231 in the LVCC North Hall during the Consumer Electronics Show (CES), which begins Tuesday in Las Vegas, Nevada.

Lowest Possible Cost per IOPS

The Mercury Enterprise Pro 6G SSD combines the latest SandForce 2500 Series processor with endurance-optimizing SandForce DuraClass technology with Enterprise Toggle Syncronous (eMLC) 10K PE flash NAND to deliver more that 3x the reliability and lifespan of standard MLC NAND. The SandForce Driven SSD also delivers up to 60K IOPS, and over 500MB/s data rates. By ensuring the highest levels of balanced read/write performance, the Mercury Enterprise Pro 6G SSD keeps the all important cost per IOPS ratio at the lowest possible level while still providing the critical reliability and performance metrics required by demanding applications. Article Continues…

OWC Mercury Aura Pro Express 6G SSD For 2010-2011 Apple MacBook Air Named Visionary Products Awards Finalist At Storage Visions Conference

Thursday, December 22nd, 2011 | Author: OWC NewsFeed

Other World Computing announced today that its Mercury Aura Pro Express 6G SSD was named a finalist in the Consumer Storage Device category of the Storage Visions 2012 Visionary Products Awards program. The awards program, being held January 8, 2012, at the 11th annual Storage Visions Conference at the 2012 Consumer Electronics Show (CES) in Las Vegas, Nevada, recognizes companies advancing the state of the art in storage technologies utilized in consumer electronics, the media and entertainment industries, and visionary products for the digital content value chain. Article Continues…

Category: Press Releases

OWC Customer Reviews his OWC-Upgraded iMac

Monday, September 19th, 2011 | Author: Guest Blogger

[Editor’s Note: Due to its very nature, it’s been somewhat difficult to get a professional media review of our Turnkey Upgrade Program for the 2011 iMac, so we’re posting a customer testimonial, instead. If you’re a reviewer and want to review the upgrade program, please contact us.]

Why I Chose the OWC Turnkey Upgrade Program for the 2011 iMac.

by Ken H., OWC Customer

In January, I had a 2TB OWC Mercury Elite Pro RAID hard drive that wouldn’t mount. Since none of the data on the drive was backed up, I started to look into data recovery and found out how expensive it was. Fortunately, OWC Tech Support helped me determine that that the problem was simply a power adapter problem and not a drive failure.

After coming so close to losing valuable data, I decided to come up with a backup plan. I bought a 12TB OWC Mercury Elite Pro Qx2 and configured it as RAID 5. I also bought an empty Qx2 and placed the 2TB drives from two 4TB Mercury Elite Pro RAIDs into that for an 8TB RAID 0 drive. That way, I could put all of the videos and photos from several drives onto one large drive and keep a backup of the large drive.

Article Continues…

OWC Announces Mercury Aura Pro Express 6G As Industry’s First 6Gbps Solid-State Drive For 2011 Apple MacBook Air

Thursday, September 15th, 2011 | Author: OWC NewsFeed

Other World Computing announced today the industry’s first 6G SSD upgrade for the 2011 Apple MacBook Air 11.1″ and 13.3″ models.  The new OWC Mercury Aura Pro Express 6G SSDs combine award-winning SandForce technologies and Tier 1/Grade A Toggle Synchronous NAND to deliver data rates that are more than 3x faster and capacities that are up to 4x greater than factory available SSD options.  Currently available in two sizes–120GB and 240GB–the new 6Gb/s SATA 3.0 Revision models continue OWC’s position as the only alternative to factory SSD options for the 2010-2011 MacBook Air. 3G speed models from OWC are also available in capacities of up to 480GB. Article Continues…

OWC Introduces First ‘Apple/Mac Friendly’ Firmware Update Solution For SandForce Driven Solid State Drives

Thursday, September 1st, 2011 | Author: OWC NewsFeed

Other World Computing announced today the industry’s first and only Apple/Mac compatible firmware updater for SandForce Driven Solid State Drives. The fully Mac bootable updater is freely available from OWC for use exclusively with select OWC Mercury Solid State Drive models manufactured since January 2010. This new Mac compatible firmware updater is in addition to firmware update support OWC previously made available for Macintosh computers via the use of Bootcamp, as well as for PCs running the Windows OS. Article Continues…