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Have you seen these vintage Apple commercials?

Monday, July 19th, 2010 | Author: OWC Grant

Apple, for some reason, has been in the headlines lately, so we weren’t all that surprised to find this collection of ten vintage Apple TV commercials over at Mashable. Besides, we thought, maybe a trip down memory lane would be good for all parties.

It might even help jog my memory… geez… I can remember seeing some of these for the first time and how much I wanted to emulate their ad style. The message was never was about the specs…it was always about what a Mac (and yes, even the II’s!) let you do. Well… that and some pretty bad 80′s hair styles…although the cameo by Kevin Costner makes him look timeless.

So enjoy what ends up being like a visit with an old friend. Despite some time apart, you settle into a comfortable familiarity and feel a sense of contentment afterward.

Of course, if you’re feeling extra nostalgic, be sure to check the “Other Goodies” section of the Shareware Collection that can be found on every OWC and NewerTech external storage solution. In there, you’ll find a large selection of other Apple commercials, ranging from “1984″ through the “Get a Mac” series.

Attention Mac Freeware & Shareware Authors (and anybody else who likes independent software)

Wednesday, December 23rd, 2009 | Author: OWC Chris S.
  • Globe-SharewareAre you an small/independent software developer with a high-quality piece of software that may be interesting to the average Mac user?
  • Is this software free or inexpensive (<$50)?
  • Would you like to expose that piece of software to potentially hundreds of thousands of users who might not normally get to see it, at no cost to you?

If you answered “yes” to all the above questions, we’ve got an offer for you.

When we talk about our OWC and Newer Technology Storage solutions, we usually talk about the high-quality drive mechanisms we use, the bundled utility software, the fact we include all the cables, and the overall value of the units. These are all great selling points, but there’s one other little “extra” that often goes unmentioned.

On every storage solution we send out, there’s over 2GB of Mac freeware, shareware, software updates, Apple Commercials, and other goodies. We do this for a number of reasons.

First and foremost, it serves as a test to ensure that the Storage Solution is transferring data properly – being able to transfer a larger than 2GB file is a pretty efficient test for the drive. Secondly, it allows Mac users who have a slow or no Internet access to update their system software with the major updates. Finally, it offers a number of useful free or inexpensive tools and utilities that some users may not hear about or try otherwise.

It’s this last option that you may be interested in.

Right now, we’re updating our Shareware Collection for the new year, and we’re actively searching out new and interesting pieces of software to add to the mix.

If you’re a freeware/shareware author and you want to add your project to the collection, let us know. Simply reply to this message with the URL of the software’s description page and an email address where we can reach you (don’t worry, we won’t make those comments live, so you won’t get spammed). We’ll take a look at your software, and if we like it (as long as it’s functional and inexpensive/free, you’re 90% of the way there), we’ll contact you to let you know you’ve made the cut.

Everybody wins with this one: you get free distribution of your software to potential customers, the end user gets to see a new piece of software they may not have seen before, and we get the satisfaction of supporting independent software developers and, by extension, the Mac community as a whole.

How’s that for a gift-wrapped exposure opportunity?

Get Over $100 Value of Software For Free!

Friday, November 6th, 2009 | Author: OWC Chris S.

giftboxDuring my time here at OWC, I have cultivated my love of the Mactintosh independent software community. In the past, I have shared some software gems with you, be it here on the OWC Blog, in various QuickTips and in full-blown reviews. What I’ve always liked about independent software companies is that they often put out software that’s just as good as (and sometimes, better than) the larger software companies at a fraction of the price, so I’m generally glad to toss a few bucks their way and/or give them a featured write-up.

It’s a part of that support for independent developers that I feel the need to draw attention to a great deal going on over at MacHeist. These guys somehow manage to get together high-quality pieces of software from independent developers and bundle them together for additional savings over the already affordable prices of most independent software. For a limited time, though, they’ve got an even better price on their bundle than they usually do – FREE!

Yep. that’s right. For the next six days or so, you can register and download the MacHeist nanoBundle at absolutely no cost.

So what’s in this free bundle? Let’s take a look. Article Continues…