Macs are beautifully built machines. They’re solid, sleek and easy to use. While powerful from the factory, their performance and capabilities can be improved immediately and/or over time with user-installed upgrades like more RAM, larger and faster hard drive, a performance SSD, even adding a second internal drive to a Mac notebook. This upgrade capability allows a Mac owner to truly realize the maximum use-life of their technology investment. Unfortunately though, there exists a misconception among some users and even technicians that opening the machine voids the warranty.
We address this topic directly with customers via our support portals and are happy to inform you here of the same fact: upgrading your Mac does not void its warranty.
This consumer protection is owed to the little known Magnuson-Moss Warranty Act of 1975. Put simply, the act states that a company can’t require you to upgrade with only its own branded parts to retain the warranty. This important act protects your rights as a consumer and allows you to install OWC upgrades with peace of mind confidence.
However, the warranty doesn’t cover any damage incurred while installing upgrades. That’s why OWC’s free, step-by-step “how-to” DIY videos are extremely easy to follow for even advanced upgrades. See for yourself how easy it is at macsales.com/installvideos. If, however, after watching our videos, you’re still not comfortable performing one or more upgrades, OWC offers Turnkey Upgrade Programs for many Mac models, or you can opt to hire a professional.
At OWC, we strive to educate consumers – and help them save time and money – by encouraging a DIY philosophy. Now you can give your Mac the boost it needs (our award-winning SSDs and memory are a great place to start) and know that OWC and your warranty still have you covered!
As you may recall, Apple changed the hard drive upgrading game with the 2011 iMac.
Up until 2009, changing a drive was easy once you could get to it. A few screws here, a connector there and voila – you were good to go. And OWC had you covered for all your iMac DIY hard drive upgrades.
With the late 2009 iMacs, Apple introduced a different connector for each brand drive, but as long as you stayed within the same hard drive brand, then it was the same, once you got to it – it was easy-peasy to make the old switch-a-roo. And OWC had you covered for your iMac DIY hard drive upgrades.
Then came the 2010 iMacs and the ‘same for same’ caveat still applied, but the 27″ iMac model introduced an additional SATA drive connection on the motherboard and the OWC Turnkey Upgrade program was born. Send us your 27″ iMac and we’d add up to 3 SSDs or even an eSATA port. It was a little more difficult, so we started with a do-it-for-you service, then made it available as a DIY kit. And OWC had you covered for all your iMac DIY hard drive upgrades.
Lo and behold, the 2011 iMac changed the game again, no longer could you swap out the drive without failing the Apple Hardware Test (AHT) and sending the fans into a tizzy. Soon after, we expanded the iMac Turnkey Program with our Do-it-for-you service on these machines as well. And, now, we’re happy to announce that we’ve crafted that solution into an elegant little DIY Kit. So, once again, OWC has you covered for all your iMac DIY hard drive upgrades. Article Continues…
To celebrate Tuesday’s release of the OWC DIY Kit for 2011 27” iMac models, we’re knocking and additional $15 off the price if you buy a qualifying OWC Mercury SSD at the same time.
Though the procedure is not for the faint of heart, adding a fast OWC SSD alongside the internal platter-based hard drive that’s already installed allows you to keep your data while gaining the speed benefits of an SSD when your OS is properly installed on it.
If you’re looking for further drive expansion options, though, or if you’d rather have a trained professional do it for you, you may want to check out our Turnkey Upgrade Installation Program, which has a number of extra options.
Other World Computing today introduced the OWC DIY Kit for 2011 27″ iMac models. The kit enables owners to add a high-performance SSD in addition to existing factory hard drive. After performing this installation, which comes fully supported with a step-by-step video, iMac owners will enjoy near instantaneous booting and application launches along with data transfer rates up to 559MB/s. While OWC highly recommends its Mercury SSDs for the Apple iMac, this kit is fully compatible with all 2.5″ Serial ATA SSDs.
OWC DIY Kit for 2011 27″ iMac Includes:
Other World Computing announced today it has lowered prices and added new drive performance and capacity options to its OWC Turnkey Upgrade Installation Program for the 2010 27″ Apple iMac and 2011 21.5″ or 27″ iMac models. Starting from less than half the cost of factory SSD options, iMac owners can have OWC professionally install up to three award-winning OWC Mercury Solid State Drives up to 480GB each and with data rates over 2x faster than factory SSD options. Program options also include a larger capacity hard drive up to 4.0TB and certified Memory Upgrades up to 32GB. 27″ iMac owners also have the option of OWC installing the industry’s only eSATA interface and experience data transfer rates up to 600MB/s. OWC’s installation service program offers multiple configuration options starting at $169 with a 48 business hours or less installation turnaround. Article Continues…