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Attention Mac Freeware & Shareware Authors (and anybody else who likes independent software)

  • Globe-SharewareAre you an small/independent software developer with a high-quality piece of software that may be interesting to the average Mac user?
  • Is this software free or inexpensive (<$50)?
  • Would you like to expose that piece of software to potentially hundreds of thousands of users who might not normally get to see it, at no cost to you?

If you answered “yes” to all the above questions, we’ve got an offer for you.

When we talk about our OWC and Newer Technology Storage solutions, we usually talk about the high-quality drive mechanisms we use, the bundled utility software, the fact we include all the cables, and the overall value of the units. These are all great selling points, but there’s one other little “extra” that often goes unmentioned.

On every storage solution we send out, there’s over 2GB of Mac freeware, shareware, software updates, Apple Commercials, and other goodies. We do this for a number of reasons.

First and foremost, it serves as a test to ensure that the Storage Solution is transferring data properly – being able to transfer a larger than 2GB file is a pretty efficient test for the drive. Secondly, it allows Mac users who have a slow or no Internet access to update their system software with the major updates. Finally, it offers a number of useful free or inexpensive tools and utilities that some users may not hear about or try otherwise.

It’s this last option that you may be interested in.

Right now, we’re updating our Shareware Collection for the new year, and we’re actively searching out new and interesting pieces of software to add to the mix.

If you’re a freeware/shareware author and you want to add your project to the collection, let us know. Simply reply to this message with the URL of the software’s description page and an email address where we can reach you (don’t worry, we won’t make those comments live, so you won’t get spammed). We’ll take a look at your software, and if we like it (as long as it’s functional and inexpensive/free, you’re 90% of the way there), we’ll contact you to let you know you’ve made the cut.

Everybody wins with this one: you get free distribution of your software to potential customers, the end user gets to see a new piece of software they may not have seen before, and we get the satisfaction of supporting independent software developers and, by extension, the Mac community as a whole.

How’s that for a gift-wrapped exposure opportunity?

M. Chris Stevens
the authorOWC Chris S.
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