As I am getting ready to film some OWC TV spots on our offerings of iPad cases, I decided to ask my Twitter followers, as well as a few people in person, what they like/dislike about the iPad case Apple sells.
Simply named “iPad Case” by Apple, it sells for $39.00. I purchased the case at the same time I pre-ordered by 32GB WiFi iPad. I knew I would want a case of some sort, and I thought the Apple offering would be a good place to start.
The case is soft, but not supple. It has a strange feel, like a cross between felt and rubber. It does fit the iPad perfectly, and is comfortable in hand. I like the fact that I can close the case to protect the screen. The iPad Case is thin, very form-fitting, and seems to be very durable.
That felt/rubber stuff? Picks up smudges if you even look at it. I didn’t have mine for two minutes before it picked up a smudge mark that I can’t remove, and I honestly have no idea how it got there.
The side of the case has an edge that would be perfect to chop onions with. That is to say, while not razor sharp, there are places that it is uncomfortably sharp-edged.
This is the question I asked my Twitter followers:
The iPad case Apple sells. I have one, do you? If so, what do you honestly think about it? Worth $39.99 to you? Likes, dislikes?
Here are a couple of the responses I received
http://twitter.com/Baltorep#mce_temp_url# I purchased the Apple case on launch day. Returned it Friday. Too thin, too cheaply made for $40. Not bad design just bad materials.
@GlennClatworthy Nice for its functions, but there’s a design flaw: it doesn’t work with the dock, and The iPad’s too tight a fit to come out easily
@Flargh Feels and looks cheap and show scuffs and marks excessively. OTOH, it has an Apple logo imprinted on it.
@sandrocuccia I like Apple case. Can grip better. Like that I can set up for typing and viewing (via tab) and no bulk. Also use Waterfield sleeve
@sandrocuccia also like the flap for screen on Apple case. Cons: feels like cheap material. Will wait and see. Costly. Should have included with iPad!
I found the replies interesting. But the odd thing is this: I still don’t know if I really like the iPad Case or not. My iPad has not left the tight confines of the case since I got it, save for a couple hours when recording some video for the Newer Technologies line of iPad cases. And while I like the Newer Tech branded offerings a lot, none offered the one thing I really wanted: a flip open/close screen protector. The iPad Case from Apple does. I should check to see if the iPad with the Apple case will fit into the iFolio, which is a very nice carrying case for the iPad. I like the red version personally.
While filming last week, I talked with OWC Mike H, who also has an iPad and the Apple iPad Case. He really liked it, more than I did in fact. I thought I would give Mike the final say:
Apple iPad Case – OWC Mike H
It’s an odd thing online. People either hate something or love it, with hardly any middle ground to be found. I’ve read numerous articles about Apple’s iPad case, and I find it funny that while the “pro reviewers” pan the case, the reader comments reveal that many actual users actually really like it. I’d guess it’s 70% “like” versus 30% “don’t”… that’s a hugely non-scientific guess. That doesn’t make it a good case, as there’s more than enough times in history where a majority of people have liked something that sucked. Power through numbers doesn’t always make it right.
Why do I like the Apple’s case for the iPad?
I like using my iDevices in their naked form. With Walkmans, MiniDisc Players, mobile phones, Palm Pilots, iPods, and iPhone I’ve tried many cases over the years, and almost always ended up eschewing the case within a month or so and used the device naked. With almost all those devices the case just ended up making the device harder to use or bulkier.
Apple’s iPad case is different. It actually “enhances” the product while offering protection to the most important item… the screen. The flip-around screen protector reminds me a bit of the screen protector that came on the Palm V, (which I did use until it eventually ripped off after two years use).
Yes the Apple Case actually enhances the iPad by accomplishing the following:
- It has a rubbery outside surface that provides a confident grip that makes it so much easier to carry / transport with one hand all while keeping my hand off the screen
- Screen protector with easy access flip around design
- Thin and light. This case hardly adds anything to the weight and dimension of the iPad coming as close as possible (for an enclosing case) to using naked.
- Lays flat: without it the iPad rocks around on a table
- Shock absorbing outer edge
- Cover flips around flat and out of the way
- Cover flips and folds to provide a perfect and solid angled reading / typing surface
- Cover flips and tucks into a flap for near vertical display
- Snug custom fit
That’s a lot of enhancements for just a mere case. For what’s available out there at the $40 price point I think the Apple iPad case is the case to beat. Would I have liked color and material upgrade options? You bet! Also, I thought like the Palm V, the case should’ve come with the iPad. I bet there would be no complaints if everyone got this case for free… or priced at $20 with purchase of iPad.
Honestly, when I looked to see what else was available for $40 as far as fully enclosed cases go, the closest I could find was a neoprene transport wrap that didn’t enhance anything. I think the challenge is on for case-crafters and creators out there to best the Apple iPad case at features and price. With a hyper-competitive market, I bet there will be a “go to” case aside from Apple’s in the future. Just not right now. Attention case makers: I like Saturn Orange Leather.
Granted if you want something luxurious with a lot of protection I like the NewerTech iFolio in red. Not just because OWC sells it. Because it’s a darn sharp case IMHO, especially for a more “executive” feel, AND especially if you need a little security wherein you don’t want to broadcast to the world that you’re carrying around an iPad!
I was surprised Apple didn’t come out with iPad Socks in a multi-color 5-pack. I’d like the orange and the grey socks please :-).